What 5 people/organizations I have decided to follow on Twitter

First, I choose to follow BBC News because I think that it is important to know what is going on in the world and to be aware of the trends. Then, I followed Quotidien which is my favorite show in France because it talks about news, sports, music, and events with a lot of humor.
My third choice is Emma Watson because she is an inspiring actress and woman. She cares about subjects that I care too like woman empowerment or sustainable developement. Following Vogue Paris is my fourth choice because I like fashion, I want to work in this industry, and as a consequence I love to see how trends evolve. Finally, I followed Discover LA. It is a website where I can find what is happening in LA and helps me to discover the city while I'm in the United States.
These accounts will help me to build my brand : I can use all these to help me with nolvety, trends, in topics that I like.

Summarize the strengths and weaknesses of using Twitter as a SMM tool.

Strengths : Depending on which accounts you follow, you can learn a lot of things about your competitors, the news, your own brand.
Furthermore, it is the best social media to communicate with your customers, it can helps you saving time instead of having a phone line for customer service.

Weaknesses : There is a limit of letters on twitter, it has rise but still you have to be efficient when posting or commenting. Plus, everybody can read what your are posting so you have to be careful and think about the impact of your audience.

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Comments

  1. Hello Laure,
    I didn't follow Emma Watson on twitter (yet) but I will do it. Because indeed she is a committed woman.
    I'm also agree for the weaknesses of Twitter, the limit of letters can be a problem.

    ReplyDelete

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